November 1, 2008

People unclear on the concept - iPhone demographics

Consider this, you are living below the national poverty line and want a cell phone. What do you get? An iPhone - from Slashdot:
Low-Income Users Latch On To iPhone
The iPhone crowd is still dominated by affluent males between the ages of 18 and 35, but in a series of surveys ending in August, ComScore found that iPhone purchases grew fastest among people with annual household incomes between $25,000 and $50,000. The growth rate in this group was 48 percent, compared with just 16 percent among people with incomes above $100,000. And the down economy isn't going to turn this trend around, says ComScore Mobile analyst Jen Wu. 'I don't see there's going to be much of a slowdown, just because wireless devices are so much more of a necessity than they used to be,' Wu said.
Let's see now -- $200 for a phone and $70+ per month for a telephone? I can get pre-paid phones for $40 at wally-world and add minutes as needed. And these people call themselves poor? Posted by DaveH at November 1, 2008 3:56 PM | TrackBack
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