September 29, 2004

Fox News

Interesting report in from Yahoo/Variety: bq. Fox News beats all rivals For the first time in its history, Fox News Channel beat the combined competition in primetime during the third quarter of 2004, with major headlines of the summer including the national political conventions and a brutal string of hurricanes. bq. According to Nielsen Media Research, Fox News averaged 1.8 million viewers, while CNN, MSNBC, CNBC and Headline News averaged a combined total of 1.7 million. The quarter ended Sunday. bq. CNN came in a distant second, averaging 882,000 viewers, while MSNBC drew 421,000. Headline News averaged 226,000 in primetime, and CNBC attracted a paltry 133,000. This is for cable news services only -- not broadcast networks although: bq. Fox News' third-quarter performance further solidified its dominance in the field of cable news, as well as its increasing strength against even the broadcast nets. During the Republican National Convention in late August, Fox News won out over ABC News, CBS News and NBC News, also a first for a cable news net. Interesting... Nielsen is not exactly a fly-by-night polling company. Posted by DaveH at September 29, 2004 2:15 PM