June 22, 2010

Time to start shooting some lawyers

Think Geek is an amazing online store catering to the Geek in all of us. Last April 1st, their website featured a new product: Canned Unicorn Meat. They just received an twelve-page cease and desist order. From Think Geek:
Officially our best-ever cease and desist
Recently we got the best-ever cease and desist letter. We're no stranger to the genre, so what could possibly make this one stand out from the rest?

First, it's 12 pages long and very well-researched (except on one point); it even includes screengrabs of the offending item from our site. And we know they're not messing around because they invested in the best and brightest legal minds.

But what makes this cease and desist so very, very special is that it's for a fake product we launched for April Fool's day.

It wasn't the iCade, or the Dharma Initiative Clock, or even the Tribbles 'n' Bits Breakfast Cereal.

No, it was the Canned Unicorn Meat.

The very special but also very real letter is from the National Pork Board, who claims we're infringing on the slogan "The Other White Meat," a slogan they're apparently thinking about phasing out anyways.
Heh... I would have loved to have seen the range of facial expressions on the person initially reading the 12 pages as they went from disbelief, realizing that they are not being pnkd and that the law firm is in fact real. Posted by DaveH at June 22, 2010 9:25 PM
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